In the crowded global marketplace for pre‑owned and newbuild superyachts, precise identification matters as much as provenance. KRC Yachting has issued a formal clarification after M/Y LADY LUNA (KRC‑MTR100) appeared on brokerage platforms with varying descriptions, alternate names and inconsistent shipyard references.
What KRC is clarifying
The company reports that intermediary brokers listed LADY LUNA on platforms such as YachtWorld using divergent identification details. Where discrepancies were found, KRC says it supplied contractual and project documentation and issued formal notifications requesting correction. In several cases brokers updated or removed the listings following KRC’s communications.
KRC further emphasizes industry expectations: professional brokers operating within recognised frameworks such as MYBA and IYBA are expected to represent yachts accurately and correct verified information promptly once formally clarified.
Builder’s certificate — limited technical scope
The statement reiterates an important legal and commercial distinction: a Builder’s Certificate is a technical and regulatory document, not a wholesale definition of a project’s commercial structure, contractual identity or intellectual property. Those elements remain governed by the binding agreements between the named parties.
Alleged misattribution to MengiYay
KRC notes that some public listings associated LADY LUNA with other shipyards. The release calls out references to MengiYay as appearing without authorisation; KRC states that, while it recognises MengiYay’s industry reputation, MengiYay has no official connection to the KRC‑MTR100 project and that its name appears to have been included on certain lists without its knowledge. KRC says it is documenting listing history, communications and formal notifications as part of an orderly record.
Contractual yacht identity (as stated by KRC)
- Exterior Design: Italstyle Yacht Design (exclusive design for KRC)
- Naval Architecture / Engineering: Mentor Yacht (Durkaya Avcı)
- Interior Design: BTA Design & IPYD
- Shipyard: Marti Yacht
- Built by: Marti Yacht + KRC Yachting Industry & Trade Ltd. Co. (50% joint production partnership)
- Official Project Name / Brand: KRC‑MTR100 (from the KRC Series)
- Project owner, brand and intellectual property rights: KRC Yachting (as stated)
Referenced organisations and media
KRC’s public statement also lists a range of industry associations, management firms and media outlets that appear in the release’s record of communications and referenced materials, including IYBA, MYBA, Boat International, SuperYacht Times, YachtWorld, Ocean Independence and regional Turkish yachting media.
Industry context — why accurate listings matter
In the luxury yacht market, accurate public representation affects buyer confidence, valuation, brokerage integrity and the protection of intellectual property. Misattributed shipyard names or inconsistent project identifiers can confuse potential purchasers and introduce legal and commercial ambiguity during negotiations. Clear, contract‑backed identification protects all parties: owners, builders, designers and brokers.
Key highlights
- KRC issued formal notifications to brokers where listing discrepancies were identified; some platforms corrected or removed listings.
- Builder’s Certificate cited is described as a technical document that does not determine commercial or IP ownership.
- KRC states MengiYay has no official link to LADY LUNA and that its name may have been used without authorisation.
- Contractual design and build credits include Italstyle Yacht Design, Mentor Yacht (Durkaya Avcı), BTA Design & IPYD, and a 50% joint production partnership between Marti Yacht and KRC Yachting.
By systematically documenting listing history and communications, KRC aims to restore clarity to the M/Y LADY LUNA project record and to ensure transparent market representation grounded in contractual documentation. The company frames these actions as protective of contractual and intellectual property rights rather than adversarial.
Make publications with A Bit Lavish in Miami, Florida. Contact us at 305-332-1942
Leave a comment