Veteran-owned Flags of Valor believes in American-made products: ‘The foundation of everything we stand for’

For Flags of Valor — a veteran-owned and operated business that has shipped more than 96,000 flags to doorsteps nationwide — the phrase “made in America” lies at the foundation of everything it stands for.

“For over 10 years, we’ve been saying the same thing — we build American products, on American wood, with American tools, made by American hands,” Flags of Valor founder and military veteran Brian Steorts told FOX Business. “And we do it while giving back to the causes that matter — supporting veterans, educating youth, and honoring service and sacrifice at every step.”

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Founded in Virginia in 2015, Flags of Valor is known for its handcrafted, wooden U.S. flags, as well as military and first responder flags. The business currently has 10 employees, the majority of whom are veterans and military spouses.

Each material used by the Flags of Valor team — from the woodworking tools to the tape for the shipping boxes — is sourced from American companies, according to Steorts.

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“We believe that’s the only way it should be done,” Steorts said.

Steorts, a combat veteran who was deployed nine times, served in the U.S. Army as a paratrooper and later as an Air Force special operations pilot. 

In 2013, he got into woodworking after returning from one of his deployments injured and “mentally and physically” broken, he said. During that same time period, Steorts also lost four friends in combat and his sister to mental health struggles.

“I wanted something patriotic on the wall of my house — something that meant something,” Steorts said. “I found therapy in [woodworking], and I found philanthropy in it by donating my first couple of flags to the widows of my buddies that passed, and I just knew I wanted to do more.”

While Flags of Valor’s best-selling products today are its wooden U.S. flags, the business also sells patriotic home and office decor, awards, memorial displays, corporate gifts, employee recognition pieces, Christmas ornaments, clothing and accessories, and more, Steorts said. 

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“One of the most important things we’re doing right now is building memorial flag cases — because our heroes deserve a final resting place for their flag that’s made by a veteran-owned American company, not mass-produced overseas,” he said.

In addition to employing veterans, Flags of Valor has also given back by donating $1.7 million to veteran-operated nonprofits. 

During the COVID-19 pandemic, the company also launched a Kids Flag Building Kit, a hands-on activity to help educate children about the history and values the American flag represents. Each year, during the weeks of Veterans Day and Memorial Day, thousands of students across the nation use the kits to create their own American flags.  

“We believe in educating our youth and passing freedom on to the next generation,” Steorts said. “It’s more than a project — it’s about patriotism, education and preserving what matters most.”

Brian Steorts, combat veteran and founder of flag-making business Flags of Valor, focuses on building “American products, on American wood, with American tools, made by American hands.”